Take a look at what we've done for Pastor Glenn Tucker

 

Pastor Glenn Tucker wanted to grow his congregation through online marketing and had bought several thousand dollars of products to get him the results he wanted, but never had the time to get anything completed. He also wanted to use his knowledge and expertise to help connect with people in his community. After 30 days of working with us he has an EDDM campaign leading to his first book, with email follow-up…and this is just the beginning.

Pieces That We Created That Work Together And On Auto Pilot

EDDM Postcard

Bottom line Pastor Tucker wants more people in church every weekend.  He has used EDDM's in the past, but the CTA was to come to church, and there was not much success.  But this time there is a specific CTA, go to a landing page for more information, just for people to raise their hands.  He has identified that coming to church out of the blue is too big of step for most people.  The last EDDM's were event based, this on hits 10 specific concerns people have and shows them that God can help.

Book Lead Magnet

Pastor Tucker had several audio recordings about the same 10 concerns that were used on the EDDM.  We took all that information created a 130 page book for him!  This is now the lead magnet on the Infusionsoft opt in page listed on the EDDM.  The CTA in the book is to make have the prospect come to church and seek God's help.

Infusionsoft Campaigns

He now has several Infusionsoft campaigns all working together and at the same time to maximize the touches to these prospects.  We are measuring all the metrics, so we can revise the campaign as needed. Then once they attend church and become a member, we will nurture them through campaigns, both online and offline.

Book and Audio Sequence

We are going to take each chapter of the book and make them a lead magnet.  Each chapter will become a printed Special Report with an Audio CD.  This physical product will be mailed to prospects, with an invitation to attend church.

Analyze and Improve Results

We start analyzing results from day one.  We know that identifying that something was missing from the message and quickly fixing it, will keep things moving forward.  Being dynamic is the key to success and seeing results. 

Apply now to have Red Carpet Business marketing turn your knowledge and expertise into a bolt on revenue center for your business in 30 days from today!